Way to Go, an interactive multimedia experience for human beings.

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Way to Go, an interactive multimedia experience for human beings.

Way to Go is an interactive experience for human beings between 5 and 105 years old. Maybe it lasts six minutes; maybe it lasts forever. Way to Go is ready for your web browser and willing to go VR, if you’re Rift-y. It is like a grey squirrel balanced on a branch, fearless. Made by Vincent Morisset, Caroline Robert, Édouard Lanctôt-Benoit and the studio AATOAA, visionary creators of BLA BLA and Arcade Fire’s award-winning Just A Reflektor.

Produced by the National Film Board of Canada, co-produced by France Televisions, with a mesmerizing soundtrack by Philippe Lambert, it is a game and a solace and an alarm, a wake-up call to the hazards of today.

At a moment when we have access to so much, and see so little, Way to Go will remind you of all that lies before you, within you, in the luscious, sudden pleasure of discovery.

Start here


  • Javascript, html5, WebGL, THREE.js
  • Web Audio API Dynamic control of 360° videos
  • 83 custom shaders to change in real time lights, grain and visual effects
  • Infinite amount of 3D worlds rendered from drawings on paper
  • Custom system for integration and synchronization of 360° video mappings, 3D environments and 2.5D elements
  • Management and live mixing of thousands of sounds
  • Generative and interactive music score
  • Enveloppes, ADSR, filters and dynamic spacialisation
  • Sound granulation
  • Convolution and reverb
  • Unique techniques for video stiching of 360° shooting in narrow environments
  • Video analysis and tracking system for dynamic integration and creation of heightmaps and 3D scenes
  • Live video stabilization
  • WebVR – Adaptation for the Oculus Rift on a web browser
  • Gamepad API – Game console controllers connection to web browser


FWA People’s Choice Award 2015, Webby Award x 3 (Virtual Reality Game, Net Art and People’s Voice for Net Art), Adobe Cutting Edge Award, FWA Site of the Month, Awwwards Site of the Day, Numix, Communication Arts Award, Kill Screen Playlist, Japan Media Art Festival (Jury Selection, Art Category), Communication Arts – Interactive Annual 2016, Boomerang (Grand Prize).



Directed and shot by
Vincent Morisset

Music and sounds
Philippe Lambert

Creative coding and technology
Édouard Lanctôt-Benoit

Animations, drawings, macro videos and costumes
Caroline Robert

Rotoscopy and tracking
Brandon Blommaert

Additional masking
Gregory Kaufman

Copy editing
Sean Michaels

The characters in the video
Philippe Lambert, Édouard Lanctôt-Benoit, Vincent Morisset & Caroline Robert

Shot in Mauricie, Eastern Townships
the Laurentians and on the Mount Royal in 2014.