Design Trends 2020

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Here’s what we can expect on the trend front coming into the new year, according to our experts.

Get That ‘70s Look

You might be thinking patterned wallpapers and the avocado green/burnt orange color combo, but what does ‘70s vintage look like as a modern design trend?

“Bold color choices, flower motifs, paisley patterns and curvy serif fonts. It won’t be as kitsch-y as the original designs were, instead it will evoke a nostalgic, relaxed and cheerful aesthetic,” says Kate McInnes, Envato’s Content Specialist for graphics.

For a recent example, look to Glossier’s pop-up shop in London’s Floral Street, Covent Garden.

Illustrations Enhance UX

Illustration for SaaS websites has been steadily gaining traction since 2017 and looks set to continue its growth in 2020.

Styles so far have had isometric, minimal, and modernist inspirations, but making this style work means looking past the methods and focusing instead on the purpose.

“Playful and diverse humans work best,” says Kate. As good practice, she points to City Marathon by Faber14 or Geyo – Remote Working by sudutlancip.

AR Becomes Easier

Adobe recently announced the Aero augmented reality app, the first tool of its kind that doesn’t require technical knowledge for basic creations (that’s right, no coding skills needed).

“Some designers will start to experiment in this space, but it might be a slow burn while early adopters come up with new and interesting ways to use it,” predicts Kate.

Watch it in action in this tutorial from Adobe or in an experiment using Steve Jobs, broken down by Darren Booth.

The Design Suite Arrives on Your iPad

Self-explanatory but exciting nonetheless: Photoshop for iPad is out, and Illustrator is due to launch in 2020.

“This will make life easier for busy creatives and design nomads. So far, the beta looks great and I’m excited to see the final release,” says Kate.

Brutalist Isn’t So “Ugly” Anymore

Brutalist architecture came to prominence in the 1950s, characterized by functionality, concrete structures, and hard angles. Now this look is being adopted by graphics and visual design—with large fonts, contrasting colors, and overlapping imagery.

“Brutalist can be defined as an ‘anti-design’ movement which carefully pushes the design boundaries and can often be perceived as ugly,” explains Tahlia Giannopoulas, User Experience Designer.

Test it out using fonts like Monolisk by StudioBuchanan or in an HTML template like Brutal by mp-web.

By: Lachean Humphreys