Social Media & Advertising
January 29, 2020
A lot of people talk about influencer marketing, but few understand how it is priced. Influencer costs can range from a couple of hundred to millions of dollars on one […]
January 22, 2020
We get it, fellow marketers —sometimes, you just need the numbers. The new year means a lot of things: new life changes, new opportunities, chances to […]
November 19, 2019
Digital marketers everywhere are wholeheartedly embracing ads on social media in the digital age. The ads you see every day on social media aren’t going anywhere. […]
August 20, 2019
The term “inbound marketing” describes a proven method of creating and sharing content that turns strangers into customers and promoters of your business. Below is a […]
August 6, 2019
With the proliferation of social media channels, how do marketers decide which channels to leverage to effectively reach customers and, within those channels, how to create […]
July 22, 2019
Algunos derechos reservados por svklimkin To secure executive buy-in and budget for your social marketing strategies you need to demonstrate how your efforts are contributing to the business’ […]
July 9, 2019
Don’t make outside-the-box thinking a one-time thing. Columnist Matt Umbro discusses ways to apply this mentality on a daily basis to improve your workflow and foster […]
June 11, 2019
What role do social media stats and facts play in your day-to-day? As social media marketers, we do our best to be data-informed with the decisions we […]
May 14, 2019
A common criticism of virtual reality is that it is isolating. While VR will always separate you from the real world, it can and will bring […]