Ideas From Around The World You Need To See

May 1, 2020

Kévin Ferreira’s “Imaginary Art” mixes fiction and reality.

Kévin Ferreira is a digital artist born in Dordogne, France and currently based in Bordeaux. It was during my childhood that my creative mind began to […]
April 15, 2020

Hubspot Report: How COVID-19 is Affecting Sales and Marketing Performance

The economic impact of COVID-19 is undeniable. In the face of closings and changing consumer behavior, businesses around the world have had to adapt to rapidly […]
April 10, 2020

Change will be the only constant in marketing for the next decade.

As Bob Dylan said, “Times are changing.” The change is just beginning. Kipp Bodnar / HubSpot CMO 2020 marks the beginning of a new decade, and […]
March 24, 2020

Management of a brand during the pandemic.

Given the current circumstances with the corona virus pandemic, conditions and environment are changing rapidly and are dramatically impacting the direction and communication of many companies […]
March 17, 2020

Steve Jobs… a great Storytelling

Since Steve Jobs announced in 2007 the launch of the iPhone, whose presentation was full of storytelling, it has been more than clear to everyone that […]
March 9, 2020

GoPro took a focus on Storytelling to inspire its users

On the GoPro site, its founder Nicholas Woodman wrote a letter stating that the company helps people capture and share their most meaningful experiences with others, […]
March 5, 2020

If you’re using a single tool for measurement, think again

Searching on a laptop or smartphone. Shopping via an app or through social media. Watching videos on a tablet or connected TV. Every day, people interact […]
February 28, 2020

Coca-Cola storytelling an incredible campaign that connects with the public

This is a brand that everyone knows: the giant of the Coca-Cola industry. The company has perfectly segmented and located its audience, knows it well and […]
February 27, 2020

Nike uses storytelling to show that the impossible can be achieved

Nike, the world-renowned sports brand, has understood and used the power of good storytelling for longer than people have been on the Internet. In 1999, he […]
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