Breaking The Mold … Being Different

December 5, 2018

Creativity in Advertising: When It Works and When It Doesn’t

  Some rights reserved by Boston Public Library Ask a professional in the business what the key to success is in advertising, and you’ll most likely get an […]
November 28, 2018

Johnson & Johnson Presents: The storytelling campaign Nurses Change Lives.

Johnson & Johnson brings us this excellent example of how a brand can make use of storytelling in an creative way related with the brand objectives. […]
November 16, 2018

KONTINUUM, an underground journey through time.

As part of the 150th anniversary of Canada’s confederation, the Ottawa 2017 Bureau mandated Moment Factory to co-produce an immersive underground experience in what will become […]
November 8, 2018

Pilobolus, the human body as a graphic and expressive medium.

Pilobolus is an internationally acclaimed collective, renowned for its unique, diverse collaborations that ignore preconceived barriers between creative disciplines. The company is committed to constantly making […]
October 31, 2018

101 Slogans on Environment to Help Drive Action

Some rights reserved by wizan Many want to live in a clean, unpolluted environment. But only few make the effort to keep it that way. This is […]
October 19, 2018

Storytellers Invited to Share A Legend

New Holland Brewing Company had a good idea to tell stories to the audience.   As part of its new brand campaign, Share A Legend, New […]
October 17, 2018

Super brand identity for CYNEP with Hand Emoji.

The task was to create friendly and bright tv channel identity for wide audience. They have chosen the hand emoji as one of the most recognizable […]
October 11, 2018

Why creativity must be brave and meaningful

Some rights reserved by mrsdkrebs Paul Frampton gives some examples of brand campaigns that have inspired people in a meaningful, positive way.   Robert H Schuller once […]
October 5, 2018

Honda – ‘The Joy of Moving You’

  The Film titled THE JOY OF MOVING YOU was done by Leo Burnett Melbourne advertising agency for Honda in Australia. It was released in Aug […]
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