Advertising And Technology

October 1, 2018

The Death of Interstitial ads

Some rights reserved by cogdogblog Interstitial, also referred to as banner or pop-up ads, may be calling on death’s door. Previously thought to boost conversion rates, prestitials (loaded […]
September 20, 2018

How Does Spotify Ad Studio Work?

You can now create and manage audio ad campaigns on Spotify in minutes using Spotify Ad Studio. Spotify Ad Studio is a self-serve platform similar to […]
September 3, 2018

What Millennials Want Online and Off.

Some rights reserved by State Farm In recent years, marketers around the globe have dedicated a seemingly endless stream of resources toward targeting the ever-elusive millennial consumer. But […]
August 29, 2018

Examples of Interactive Billboards .

Billboards have long been seen as blemish marring the sides of our roads and disfiguring our views. In 1960, ad man Howard Luck Gossage penned an essay for […]
August 21, 2018

How can you create great brand experience with Augmented Reality (AR)?

Part of the Creativity Matters series: Ogilvy’s Alfonso Marian & Angela Fung will join Bart Jenniches from Daydream Advertising to explore how Augmented Reality will redefine […]
August 20, 2018

The 2018 Native Advertising Technology Landscape.

The Native Advertising Institute presents to you the 2018 Native Advertising Technology Landscape with more than 400 vendors for you to dive into. In 2017 the […]
July 23, 2018

How Beacons Technology Can Reshape Retail Marketing

Some rights reserved por MsK_ Beacon technology is poised to change the way consumers interact with brands, making devices more helpful and revolutionizing the way retail marketers […]
July 9, 2018

The Best Tools for Consumer Insights.

Some rights reserved by || UggBoy♥UggGirl || PHOTO || WORLD || TRAVEL || The best RFPs, creative briefs, and content strategies have one thing in common: meaningful […]
May 14, 2018

Integrating your Inbound Marketing with your social media strategy

What Is The Inbound Marketing? Inbound marketing provides information, an improved customer experience and builds trust by offering potential customers information they value via company sponsored […]
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